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EASC Symposia: Manga at a Crossroads: Development and globalization of manga

April 4, 2015
1:00PM - 5:30PM
Sullivant Hall, Room 220 (Billy Ireland Cartoon Library & Museum, 1813 N. High Street, Columbus, OH 43210 - OSU campus)

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Add to Calendar 2015-04-04 13:00:00 2015-04-04 17:30:00 EASC Symposia: Manga at a Crossroads: Development and globalization of manga This is the second of two symposia (March 6 and April 4, 2015) that will examine the past, present, and future of manga. Since the creation of the first manga magazine, Eshinbun Nipponchi, in Japan in 1874, manga evolved and came a long way. After manga became a widely-accepted form of popular culture in Japan, it was exported to countries like the US and has become an international phenomenon. Manga is no longer a mere source for entertainment for the general public, but also it is a serious subject of academic inquiry.  However, while manga became mainstream and global, its sales in the US have recently been in decline. Although some publishers attribute the sales drop to the market stabilization and maturation, it is clear that manga is at a crossroads. Through the two manga symposia, the origin of manga and future directions of this unique art form that started in Japan will be reexamined.Schedule - April 4:  1:00pm:  Opening 1:10pm:   Prof. Masami Toku (California State University, Chico)                “World of Shōjo Manga!: Mirrors of Girls' Desires”2:10pm:   Prof. Jennifer Prough (Valparaiso University)                 "Local Texts, Global Audiences: a View from within the Shōjo Manga Industry"3:15pm:   Prof. Kerim Yasar (Ohio State University)                 "Marketing Manga in the U.S.: Translational Strategies, Transnational Flows"4:15pm:  Prof. Casey Brienza (City University London)                 “Global Manga: 'Japanese' Comics without Japan?”5:30pm-: ReceptionCosponsors: East Asian Studies Center, Institute for Japanese Studies, The Ohio State University Libraries, Billy Ireland Cartoon Library & Museum, Department of East Asian Languages and Literatures, Department of History of Art, Department of Arts Administration, Education & Policy, Division of Arts and Humanities, Association for Asian Studies, Japan Foundation New York, and US Department of Education (Title VI).Flyer (click to zoom on JPG image)Photo credit: Matsumoto, Akira (Reiji). Aoi Hanabira (Blue Petals) (Tokyo: Showa Manga Shuppansha, 1958). Sullivant Hall, Room 220 (Billy Ireland Cartoon Library & Museum, 1813 N. High Street, Columbus, OH 43210 - OSU campus) East Asian Studies Center easc@osu.edu America/New_York public

This is the second of two symposia (March 6 and April 4, 2015) that will examine the past, present, and future of manga. Since the creation of the first manga magazine, Eshinbun Nipponchi, in Japan in 1874, manga evolved and came a long way. After manga became a widely-accepted form of popular culture in Japan, it was exported to countries like the US and has become an international phenomenon. Manga is no longer a mere source for entertainment for the general public, but also it is a serious subject of academic inquiry.  However, while manga became mainstream and global, its sales in the US have recently been in decline. Although some publishers attribute the sales drop to the market stabilization and maturation, it is clear that manga is at a crossroads. Through the two manga symposia, the origin of manga and future directions of this unique art form that started in Japan will be reexamined.

Schedule - April 4: 
 1:00pm:  Opening
 1:10pm:   Prof. Masami Toku (California State University, Chico)
                “World of Shōjo Manga!: Mirrors of Girls' Desires”
2:10pm:   Prof. Jennifer Prough (Valparaiso University)
                 "Local Texts, Global Audiences: a View from within the Shōjo Manga Industry"
3:15pm:   Prof. Kerim Yasar (Ohio State University)
                 "Marketing Manga in the U.S.: Translational Strategies, Transnational Flows"
4:15pm:  Prof. Casey Brienza (City University London)
                 “Global Manga: 'Japanese' Comics without Japan?”
5:30pm-: Reception

Cosponsors: East Asian Studies Center, Institute for Japanese Studies, The Ohio State University Libraries, Billy Ireland Cartoon Library & Museum, Department of East Asian Languages and Literatures, Department of History of Art, Department of Arts Administration, Education & Policy, Division of Arts and Humanities, Association for Asian Studies, Japan Foundation New York, and US Department of Education (Title VI).

Japan Foundation logo

Flyer (click to zoom on JPG image)

Photo credit: Matsumoto, Akira (Reiji). Aoi Hanabira (Blue Petals) (Tokyo: Showa Manga Shuppansha, 1958).